About Us

Shooni celebrates individuality and fluidity. Each collection reflects a spectrum of femininity, empowering confidence, self-discovery and belonging.

Every piece is an expression of becoming — evolving, unfolding, and deeply personal. She is her own journey.

Drawing inspiration from coastal serenity, Shooni reimagines the essence of life by the water – where sunlit days dissolve into shimmering nights. The collections flow between chic crochet daywear and elegant evening silhouettes adorned with delicate seashell trims that echo the tranquillity of life by the shore.